HLTH 2020 – Recap and Musings
[Author:
STEPHEN KEELER | VP, Payer & Provider Sales]
HLTH as a conference has quickly established itself in just 3 years as a must-go-to conference for healthcare decision makers. Forced like everyone else to be a virtual conference in 2020, HLTH nonetheless brought quality content and networking capabilities to a full week’s worth of programing that ended last Friday.
Some key themes dominated, most centered on the impact of COVID-19 and responses to the pandemic. No surprise to anyone was the accelerated deployment of telehealth solutions for patient-provider dialogue as a replacement to everyone’s reluctance to meet in person any more than necessary. Dana Farber Cancer Institute, for example, went from 5-10 to 3,000 telehealth visits per week.
Payers too relayed how the pandemic encouraged more rapid advancements of healthcare transformation, looking to improve access and care beyond face-to-face meetings in clinics to multiple-channel approaches to meet patients, starting in the home.
This year’s tectonic shifts in healthcare revealed tremendous challenges for the industry and society, most notably the vast gaps in health equity arising from things as simple as different patient zip codes. The promise of technology to close those gaps via higher engagement and reducing barriers to access can only be realized with focused leadership from all sectors.
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